The Balvenie 2015 Rare Craft Collection

The Balvenie remains one of the few distilleries in the world to employ the five rare crafts of whisky making, handcrafting their award-winning single malts from barley to bottle. 

Five years ago, before craft became a marketing cliche, The Balvenie set out to prove rare craft is alive and well in America and champion those who share their passion for making things the old way—the right way—the handcrafted way. The Rare Craft Collection was born.

For the 2015 Collection, we partnered with whisky and craft enthusiast Anthony Bourdain, and brought five artisans to the Collection for the first time to practice their chosen craft live and in-person—bringing rare craft to the masses like never before.
The Balvenie 2014 Rare Craft Collection Brochure. 
2015 Notebook pending release.
Video content, signage, and surprise appearances by Anthony Bourdain offered guests an exclusive behind-the-scenes look at Bourdain’s journey to curate the 2015 Rare Craft Collection.
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Anthony Bourdain leads a Q&A at The Balvenie Rare Craft Collection, New York
We also created a special page on The Balvenie's website for guests to register for an event, watch Anthony Bourdain's Raw Craft series, and learn more about our remarkable champions of craft.