Urban Decay tasked us with dropping their gorgeous Honey Naked Palette for the holidays. So, like sweet, gooey honey, we launched the palette with a message of pure, decadent self-indulgence and two hero spots that saw the iconic Lizzo and Joey King covered in (fake) honey.
HERO VIDEO
SOCIAL CUTDOWNS
KEY VISUALS
CREDS
CD: Jess Toye
SR AD: Mary Grace Moseley
SR CW: China Macena
CW: Noah Sacksteder
JR AD: Laura Bailey
SR AD: Mary Grace Moseley
SR CW: China Macena
CW: Noah Sacksteder
JR AD: Laura Bailey